Bikini Pro Nutrition, led by Tatiana and Ty Debique, recognized the need to combat diet and nutrition misinformation prevalent among Bikini competitors. Tatiana, a seasoned bikini fitness competitor and NASM Certified Personal Trainer, was armed with real-world experience and a passion for helping women achieve their fitness goals. Her goal was to provide scientifically-backed products and coaching to empower these athletes while emphasizing health. The challenge was to establish Bikini Pro Nutrition (BPN) as the go-to resource for fitness enthusiasts seeking effective and health-focused solutions. Tatiana and Ty had the expertise and drive to run Bikini Pro Nutrition, but they still needed an online presence to reach a wider audience.
Highly Marketable Website Design
Our website design weaves together form and function, mirroring the personalized approach of Bikini Pro Nutrition. Users can intuitively navigate the website and find the supplements they need to reach their competition goals.
Through Shopify, we optimized the shopping experience. BPN’s products are categorized by price, availability, and best sellers, facilitating quick and informed purchases. Bikini Pro Nutrition offers bundles that serve the specific needs of their customers whether they are prepping for competition, trying to lose weight, or are in the off season. Shopify as an ecommerce solution puts everything in one place for the buyer.
Building a visually appealing, polished and professional website for Bikini Pro Nutrition allowed Tatiana and Ty to reach a larger audience and spread their expertise. With an online presence the company could sell supplements right from their website while establishing their position as a premier coaching facility. With expert owners, all BPC needed was a website that reflected their competence and authenticity.
The new website resonated deeply with their target audience. Bikini Pro Nutrition made it easier than ever for their competitors to get the supplements they need and their ecommerce platform is drawing in more customers every day.
The founders’ commitment to a lifestyle-based approach to fitness, their genuine care, and personalized attention created a loyal client base. Testimonials highlighted the transformative impact of their coaching, with clients achieving sustainable results and improved well-being. By combining exercise, nutrition, and personalized attention, we helped them differentiate themselves from industry competitors.